We take the Beyond Wear franchise on the move, launching on-the-go compacts that actively advances the campaign through a modern, pared-back expression with multiple new finishes.
For the Burberry Beyond Wear Compact launches, I created global campaigns for the Beyond Wear Matte Cushion Foundation and Beyond Wear Matte Powder. The work evolved the visual identity of the Beyond Wear universe, with hero imagery building on its established design codes, soft sky backdrops, circular motifs echoing the compact forms with a refined visual sensibility.
Created in collaboration with the wider Burberry Beauty team and Coty Prestige, and shot in London, the campaigns were delivered end to end, from concept and shoot planning through on-set direction and post-production management.